Optimum Nutrition’s 100% Whey Protein Gold Standard is one of the most recognized whey protein supplements in this overcrowded category. Competitors and imitators trying to duplicate Optimum Nutrition’s success have long-wondered what made Gold Standard such a favorite in the market. It’s really a question of getting everything right nutritionally, and then giving the customer a nice broad selection of flavors to choose from. That’s a big deal because the same old chocolate, vanilla and strawberry options get old quick when you use whey protein shakes day in and day out. With an unbelievable 22 flavors to check out and more coming out all the time, this is one whey shake line that won’t bore you into slacking on your protein intake.
In terms of protein, Gold Standard had what most whey users want; a blend of whey isolates, whey concentrates and whey peptides. In total, you get 24 grams of protein per serving, about as much as 4 eggs while the cholesterol, fat and lactose content of Gold Standard is very, very low. The ultra fast-absorbing whey peptides (HYDROWHEY®) Optimum Nutrition has added to Gold Standard increase its biological value (an indicator of how easily and completely the body can utilize a protein), which is another nice touch. No matter what flavor you pick, you’ll also get at least 5 grams of BCAAs to help preserve muscle mass and strength along with glutamine peptides for immune, intestinal, and anabolic support.
So sure 100% Whey Gold Standard is great for building lean body mass, but there are some other things people appreciate about it. For one thing, customers tell us that Gold Standard is one of the easiest protein powders to use. That’s because Optimum has ‘instantized’ so it mixes up very easily, even with just a spoon. Another great thing is that each flavor of 100% Whey Gold Standard has a similar nutrition profile so you can change flavors at any time without giving up anything nutritionally. This is a major plus since you’ll most likely want to, or even need to, to change up you flavors every now and then. With Gold Standard, you don’t have to go off searching for a completely new product to have a completely new taste. A typical 100% Whey Gold Standard customer is an experienced trainer or athlete who has been using protein supplements for a very long time. They’re tired of vanilla, chocolate and strawberry. The same old flavors get boring. But you don’t stop needing protein. Try something different, try a new flavor of 100% Whey Gold Standard today and see why it’s going to remain one of the top protein powders on the market and 22 steps ahead of the competition.
100% Whey Protein – Gold Standard Description from Optimum Nutrition
Whey protein is popular with active adults because it digests rapidly and is a rich source of amino acids for muscle recovery. Whey protein isolates are the purest form of whey and the primary ingredient in the world’s best-selling whey protein powder. Each serving provides 24 grams of rapidly-digesting whey protein with low levels of fat, lactose and other stuff you can do without. There’s no doubt this is the standard by which all other proteins are measured.
Serving Size: 30.4 grams
Servings Per Container: 149
Ingredient Amount % Daily Value**
Caloried from Fat 10
Total Fat 1g 2
Saturated Fat 0.5g 3
Cholesterol 30mg 10
Total Carbohydrate 3g 1
Sugars 1g †
Protein 24g 48
Sodium 130mg 5
Vitamin A 0
Vitamin C 0
** Percent Daily Value is based on a 2000 calorie diet. Your daily values may be higher or lower depending on your calorie needs.
† Daily Value not established.
Contains Milk and Soy (Lecithin) Ingredients.
Protein Blend (Whey Protein Isolates, Whey Protein Concentrate, Whey Peptides), Cocoa (processed with Alkali), Artificial Flavor, Lecithin, Acesulfame potassium, aminogen, lactase.
Spoon Stirred: 100% Whey Gold Standard is INSTANTIZED. That means if you forget your shaker cup or don’t have time to get out the blender, you can just add one rounded scoop of 100% Whey Gold Standard to a glass filled with 6-8 oz. of water, nonfat milk or your favorite beverage. Then mix it up with a spoon. Stir for about 20 seconds or until powder is completely dissolved.
Shaker: Bringing a shaker cup with you to the gym is the perfect way to get a dose of concentrated protein immediately after your workout. Just add one rounded scoop of 100% Whey Gold Standard to your shaker cup and then pour in 6-8 oz. of your preferred beverage. Cover and shake for 25-30 seconds.
Blender: Add one rounded scoop of 100% Whey Gold Standard to a blender filled with 6-8 oz. of water, nonfat milk, or your favorite beverage. Blend for 20-30 seconds. Then add 1-2 ice cubes and blend for additional 30 seconds. Keep out of reach of children.